Projects

Ag-Gag Laws and Factory Farm Investigations Mapped: 2013

May 2, 2013

In 2013, Ag Gag laws were introduced in 11 US states. These laws have the intent of protecting animal agriculture operations from public scrutiny and media attention. Instead of improving conditions at their facilities, meat producers are trying to keep their abusive practices secret by creating criminal penalties for anyone who exposes them.

The Virtual Gestation Crate

October 18, 2012

The pork industry houses pigs as if they were parked cars instead of conscious, living beings. Every confined mother pig is an individual, suffering being looking out from between the bars. In the virtual gestation crate, you can view a gestation crate from the perspective of a mother pig and imagine what life for her might be like.

Animal Tracker Graphing Tool

October 5, 2010

I've just completed a graphing tool for the Humane Research Council to visualize data from their ongoing Animal Tracker Survey, which measures public opinions about animal issues. To view it, you have to create a free account on Humane Spot.

Battery Cages Increase Salmonella Risk and Harm Chickens

August 28, 2010

Battery Cages Increase <i>Salmonella</i> Risk and Harm Chickens

Battery cages are not only cruel to animals, they also increase the risk of Salmonella contamination. This infographic explains why intensive battery cage confinement increases Salmonella risk factors.

Farm Rescue

July 1, 2010

Farm Rescue is a game on Facebook where you can rescue hens from battery cages and help them practice their natural behaviors like perching, nesting, dustbathing, exercising, and exploring. Intensive battery cage confinement ruthlessly deprives chickens of the opportunity to perform any of these natural behaviors. You can use Farm Rescue to spread the word about battery cages to your friends and family on Facebook.

Number of Animals Killed to Produce One Million Calories in Eight Food Categories

October 12, 2009

The argument that a vegetarian diet also causes animals to be killed is sometimes used as a defense of eating meat. According to my estimations, a vegan diet causes far fewer animals to be killed than a diet including meat, and we can remove the great majority of the suffering and death caused by what we eat simply by removing chickens and eggs from our diets. Enter below to see the interactive graphic and read about the results.

Rate of Slaughter of Chickens, Pigs, and Cows in the United States, 2008

April 18, 2009

In 2008, over 9 billion chickens, 116 million pigs, and 35 million cows were killed for food. The food choices you make every day determine the difference between life and death for intelligent, sensitive individuals. Please see the resources page for easy-to-use information that can support you in making compassionate food choices.

The Virtual Battery Cage

January 27, 2009

Unless you're unfortunate enough to be one of the millions of hens born into slavery every year, you might never see the inside of a battery cage. The Virtual Battery Cage was created to help visualize this extreme and unnecessary intensive confinement system from the perspective of one of its victims. Send it to your friends, embed it in your website or blog, and if you don't want to contribute to animal exploitation, stop buying eggs.

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Actions

Things you can do right now.

Ask Walmart to Phase Out Gestation Crates

October 18, 2012

Sign the petition to help pigs at Walmart's pork suppliers.

Speak Out Against Extreme Confinement

February 1, 2012

A new undercover investigation of two of the top pork producers in the United States reveals pigs mutilated without painkillers and confined so tightly that they can barely move. You can help by speaking out against this animal abuse.

Help Pass the First Federal Law to Protect Hens!

July 19, 2011

In a landmark agreement, the Humane Society of the United States and the United Egg Producers have agreed to pursue the first federal legislation to protect the welfare of egg-laying hens. Please add your voice to this important effort to help all of the 280 million caged hens in the United States.

Watch and Share "Farm To Fridge"

May 18, 2011

Farm To Fridge is an excellent short introduction to animal abuse in modern food production. Please watch and share.

About

The mission of Animal Visuals is to provide compelling visuals and interactive media to empower animal advocates, educate the public, and expose the injustices of animal exploitation.

This website was created by Mark Middleton: an artist, web developer, and animal advocate.

Contact

To contact me, you can email me at mark@animalvisuals.org